Plant-based meat substitutes, like Beyond Meat and Impossible Burger, seemed so promising a few years ago when they began being marketed widely. Since then, sales of plant-based meat have slumped.
Impossible Foods has cut 20% of its workforce. Here & Now‘s Scott Tong talks about why the industry is stalling with Deena Shanker, a food reporter at Bloomberg.
This article was originally published on WBUR.org.
Copyright 2023 NPR. To see more, visit https://www.npr.org.